Santa Cruz: A Decade In Progress

A report of the successes and achieved plans of the city of Santa Cruz throughout the 1960s, and into the latest year of 1970. Goes over: roadways, parking, waterways, recreational areas, emergency services, airports, transportation, environmental control, beach erosion, and city beautification. Also included is the 1970-71 fiscal year budget.

Notables: Ernest Wicklund Jr, Lorette Wood, Richard J Werner, Norman A Walters, Anne P Garni, Al Castagnola, Vernon L Smith, Santa Cruz City Hall, Santa Cruz City Council, Santa Cruz City Planning Commission, University Environs Plan, Santa Cruz Public Library, Monterey Bay Cooperative Library System, Water Street Bridge, Douglas Carmody, San Lorenzo River Bridge, San Lorenzo Industrial Park, Loch Lomond, Pacific Garden Mall / Pacific Avenue Garden Mall, De Laveaga Golf Course, Thomas J Lipton Company, William Wrigley Company, San Lorenzo Park, Lighthouse Point, David-Grunsky Grant, Glenn Bradt Junior Museum, municipal wharf, Newell Creek Project, Newell Creek Dam, Graham Hil Water Treatment Plant, Felton Booster Pumping Station, San Lorenzo River Pumping Station, Bay Street Pumping Station, Beltz Water System, Zayante Reservoir, Santa Cruz Police Department, Santa Cruz Fire Department, Skypark Airport / Sky Park Airport, Santa Cruz Metropolitan Transit District, Urban Renewal Program, Redevelopment Agency, municipal golf course, West Cliff Drive, Santa Cruz City-County Community and Convention Center Authority, Small Craft Harbor, Santa Cruz Port District, Wood's Lagoon
Source:
  • Office of David C. Koester, Santa Cruz City Manager
  • Kassler-Noble Advertising
Date: 1970
Type: REPORT; BOOKLET
Coverage:
  • Santa Cruz
  • Business
  • Tourism
  • Architecture
  • 1970s
  • 1960s
  • UCSC
  • Police
  • Fire departments
  • Skypark
  • Transportation
Identifier: MS-SANTA CRUZ-SANTA CRUZ CITY 1940 TO 1970-20

Citation

Dick, Vester. “Santa Cruz: A Decade In Progress.” Office of David C. Koester, Santa Cruz City Manager. 1970. SCPL Local History. https://history.santacruzpl.org/omeka/items/show/138947. Accessed 14 Jan. 2026.